Venesti, Nacho & Maffio Bring ‘No Es Normal’ to Top of Latin Airplay Chart
Written by Pamela Bustios on March 13, 2024
Nacho and Maffio each score a career milestone on Billboard’s Latin Airplay chart as “No Es Normal,” with Venesti, reaches No. 1 on the March 16-dated ranking. With the new ruler, Nacho and Maffio achieve their first chart-topper since their maiden chart visits in 2017 and 2012, respectively. Venesti attains his second No. 1.
“No Es Normal” rolls into the top spot, from No. 5 a week ago, thanks to a 21% gain in audience impressions, to 9.64 million, earned in the U.S. during the March 1-7 tracking week, according to Luminate.
“Normal” was released Aug. 31, 2023, through AP Global and reaches the top slot on the overall Latin Airplay ranking in its 16th week on the chart. The song is one of 14 tracks from Venesti’s De La Nada album released Sept. 28, 2023.
With “Normal,” both Nacho and Maffio check into the penthouse for the first time. While Nacho surpassed the No. 3-peaking “Bailame” (November 2017), his best ranking thus far, Maffio bests his highest-charting entry to date, “No Tengo Dinero,” which reached No. 29 in Oct. 2013.
Venesti, meanwhile, captures his second No. 1 on Latin Airplay, and first through a collaboration. He previously ruled unaccompanied by any other act for one week with “Umaye” last October.
Beyond its Latin Airplay command, “Normal” remains steady atop Latin Pop Airplay for a ninth week in charge. The song reached the pinnacle on the Latin pop radio ranking on the Jan. 13-dated tally when it earned the tripartite team-up their first No. 1 there.
Notably, out of the three, Nacho is the only act to have reached the top 10 on Latin Pop Airplay before “Normal.” He nearly missed the No. 1 slot when “Bailame” reached No. 2 in 2017. In between, the Venezuelan secured a second top 10 through another collab, the No. 7-peaking “Déjalo,” with Manuel Turizo in 2019.
Further, with nine weeks in charge on Latin Pop Airplay, “Normal” becomes the longest-leading song in 2024 so far.
