ADVERTISING & SPONSORSHIP TERMS

Effective Date: August 27, 2026
Last Updated: August 27, 2026

These Advertising & Sponsorship Terms (“Advertising Terms”) govern advertising, sponsorships, branded content, promotional campaigns, commercial placements, and related marketing services purchased from or provided through The Culture Radio, a platform operated by The Culture Media, part of the Society Capital Group family of companies.

These Advertising Terms apply to advertisers, sponsors, advertising agencies, media buyers, brands, businesses, organizations, promoters, creators, representatives, and other parties purchasing or arranging advertising or promotional services with us.

By purchasing, authorizing, submitting, or approving an advertising or sponsorship campaign, you agree to these Advertising Terms and any applicable insertion order, proposal, media plan, sponsorship agreement, statement of work, invoice, or other written agreement.

1. ADVERTISING SERVICES

The Culture Media may offer advertising and promotional opportunities across The Culture Radio and related properties.

Available opportunities may include:

Website advertising;
Display advertising;
Banner advertising;
Mobile application advertising;
Digital radio advertising;
Audio commercials;
Podcast advertising;
Pre-roll advertising;
Mid-roll advertising;
Post-roll advertising;
Sponsored podcast episodes;
Sponsored radio programming;
Show sponsorships;
Station sponsorships;
Creator sponsorships;
Newsletter advertising;
Email marketing placements;
Social media promotion;
Sponsored social media posts;
Video advertising;
Sponsored articles;
Branded content;
Homepage features;
Featured placements;
Event promotion;
Event sponsorships;
Giveaways and contests;
Product placements;
Promotional interviews;
Business features;
Creator partnerships;
Custom campaigns; and
Other marketing opportunities.

Availability may vary by campaign, Platform, audience, programming schedule, and inventory.

2. CAMPAIGN AGREEMENTS

Specific advertising campaigns may be governed by an additional:

Advertising proposal;
Media plan;
Insertion order;
Sponsorship agreement;
Statement of work;
Campaign order;
Invoice;
Email confirmation; or
Other written agreement.

These documents may establish campaign-specific terms such as:

Pricing;
Campaign dates;
Advertising inventory;
Number of impressions;
Number of spots;
Advertising frequency;
Placement;
Sponsorship benefits;
Creative requirements;
Payment schedule; and
Deliverables.

If campaign-specific written terms directly conflict with these Advertising Terms, the campaign-specific written terms will control for that campaign.

3. ADVERTISING DOES NOT PURCHASE EDITORIAL CONTROL

Purchasing advertising or sponsorship does not give an advertiser control over the independent editorial decisions of The Culture Radio or The Culture Media unless a specific piece of content is expressly identified as sponsored or branded content.

Advertising does not guarantee:

Positive reviews;
Favorable editorial coverage;
News coverage;
Podcast recommendations;
Music airplay;
Playlist placement;
Favorable commentary;
Creator endorsements;
Awards;
Rankings;
Trending placement; or
Other independent editorial treatment.

Editorial and advertising decisions may be handled separately.

4. SPONSORED AND BRANDED CONTENT

Some campaigns may include sponsored or branded content.

5. ADVERTISER RESPONSIBILITY

Advertisers are responsible for the accuracy and legality of advertising materials they provide.

By submitting advertising materials, the advertiser represents that:

The advertising is materially truthful and not intentionally deceptive;
Claims made in the advertising can be reasonably substantiated where required;
The advertiser has the necessary rights to use submitted trademarks, photographs, music, videos, artwork, logos, endorsements, and other materials;
The advertising complies with applicable laws and regulations;
Required disclosures are included;
The advertisement does not knowingly infringe third-party intellectual property rights; and
The advertiser has authority to promote the advertised product, service, event, or organization.

6. PROHIBITED ADVERTISING

We may reject advertising that promotes unlawful or materially deceptive products, services, or conduct.

Advertising may also be rejected when it contains or promotes:

Fraud;
Phishing;
Malware;
Counterfeit goods;
Illegal drugs;
Illegal weapons;
Human trafficking;
Sexual exploitation;
Child exploitation;
Stolen goods;
Deceptive financial schemes;
Intentionally misleading health claims;
False endorsements;
Copyright infringement;
Trademark infringement; or
Other unlawful activity.

The Culture Media reserves reasonable discretion to decline advertising that creates significant legal, reputational, security, or audience-safety concerns.

7. RESTRICTED ADVERTISING

Certain categories may require additional review, documentation, disclosures, targeting restrictions, or approval.

These may include advertising concerning:

Alcohol;
Gambling;
Financial products;
Cryptocurrency;
Healthcare;
Supplements;
Political advertising;
Legal services;
Dating services;
Contests;
Sweepstakes;
Age-restricted products; and
Other regulated industries.

Acceptance of restricted advertising is not guaranteed.

8. POLITICAL ADVERTISING

Political advertising may be subject to additional requirements under federal, state, and local law.

We may require:

Sponsor identification;
Payment information;
Appropriate disclaimers;
Authorization information;
Additional documentation; or
Other legally required disclosures.

The Culture Media reserves the right to decline political advertising where permitted by law.

Acceptance of political advertising does not constitute endorsement of a candidate, political party, campaign, organization, or political position.

9. ADVERTISING TO MINORS

Advertisers may not knowingly direct advertising toward children in a manner prohibited by applicable law.

Certain products or services may be subject to age-targeting restrictions.

We may reject or restrict campaigns when appropriate to protect younger audiences or comply with applicable requirements.

10. ADVERTISING CREATIVE

Advertisers are responsible for delivering campaign materials by applicable deadlines.

Materials may include:

Audio files;
Video files;
Graphics;
Logos;
Advertising copy;
Destination URLs;
Promotional codes;
Product information;
Legal disclosures;
Tracking information; and
Other campaign assets.

Late delivery may delay a campaign without extending the original campaign period unless otherwise agreed.

11. TECHNICAL REQUIREMENTS

Advertising materials must comply with technical specifications provided by The Culture Media.

We may reject or request replacement of materials that:

Do not function correctly;
Contain broken links;
Contain malicious software;
Significantly interfere with Platform functionality;
Do not meet required dimensions or formats;
Create unreasonable performance problems; or
Otherwise fail technical review.

12. LIMITED LICENSE TO ADVERTISING MATERIALS

The advertiser grants The Culture Media and The Culture Radio a non-exclusive license to use, reproduce, display, transmit, distribute, format, resize, and otherwise process submitted advertising materials as reasonably necessary to perform the purchased campaign.

This license may include use of:

Advertiser names;
Business names;
Trademarks;
Logos;
Product images;
Advertising copy;
Audio;
Video; and
Other approved campaign materials.

Ownership of advertiser materials remains with the advertiser or applicable rights holder.

13. ADVERTISING MODIFICATIONS

We may make minor technical modifications reasonably necessary to deliver advertising.

These may include:

Resizing;
File conversion;
Compression;
Formatting;
Volume normalization;
Technical encoding; or
Adjustments required for different devices.

Material creative changes generally require advertiser approval unless otherwise agreed.

14. RADIO ADVERTISING

Radio advertising may be scheduled across one or more The Culture Radio stations.

Campaign terms may specify:

Number of commercials;
Commercial duration;
Stations;
Programming periods;
Campaign dates;
Estimated scheduling;
Sponsorship mentions; or
Other deliverables.

Specific commercial times are not guaranteed unless expressly stated in writing.

Programming changes, technical issues, live events, breaking news, schedule changes, or other circumstances may occasionally affect commercial placement.

15. PODCAST ADVERTISING

Podcast advertising may include:

Pre-roll;
Mid-roll;
Post-roll;
Host-read advertisements;
Recorded commercials;
Sponsored episodes; or
Sponsored segments.

The exact placement and continued availability of advertisements may depend on the campaign agreement and podcast distribution technology.

Podcast episodes may remain available after a campaign ends. Unless otherwise agreed, we do not guarantee permanent removal of advertising incorporated into previously published audio files.

16. CREATOR AND INFLUENCER CAMPAIGNS

Some advertising campaigns may involve independent creators, hosts, DJs, podcasters, personalities, or influencers.

Creator participation is subject to availability and acceptance.

Unless expressly guaranteed in writing, purchasing a campaign does not guarantee participation by a particular creator.

Creators may also be required to make appropriate advertising or sponsorship disclosures.

17. ENDORSEMENTS

An advertisement featuring a testimonial or endorsement must comply with applicable advertising laws and regulations.

Advertisers are responsible for ensuring that:

Endorsements reflect genuine opinions where required;
Material connections are properly disclosed;
Claims are substantiated;
Testimonials are not materially deceptive; and
Required disclosures are clear and conspicuous.

18. CONTESTS AND GIVEAWAYS

Campaigns involving contests, sweepstakes, giveaways, or promotions may require separate official rules.

The advertiser may be responsible for:

Prizes;
Prize fulfillment;
Eligibility requirements;
Taxes;
Shipping;
Required registrations;
Official rules; and
Legal compliance.

Responsibilities should be established before the promotion begins.

19. EVENTS AND EVENT SPONSORSHIPS

Event advertising or sponsorship may be subject to separate event-specific terms.

Unless expressly stated otherwise, The Culture Media is not responsible for an advertiser’s independent event operations, ticketing, cancellations, security, vendors, performers, venue obligations, refunds, or other event responsibilities.

20. ADVERTISING PRICING

Advertising rates may vary based on factors including:

Placement;
Inventory;
Audience;
Campaign length;
Number of spots;
Impressions;
Sponsorship level;
Production requirements;
Creator participation;
Exclusivity;
Seasonality; and
Custom services.

Rates quoted for one campaign do not guarantee the same pricing for future campaigns.

21. PAYMENT TERMS

Unless different payment terms are stated in writing, advertising and sponsorship fees are due according to the applicable invoice or campaign agreement.

We may require:

Full payment before launch;
A deposit;
Scheduled installments; or
Another agreed payment arrangement.

Campaigns may be delayed or suspended when required payments are not received.

22. TAXES AND FEES

Advertisers are responsible for applicable taxes, government charges, transaction fees, or similar amounts associated with purchased services unless applicable law requires otherwise.

23. LATE PAYMENTS

Past-due balances may result in:

Campaign suspension;
Cancellation of future placements;
Loss of reserved inventory;
Collection activity; or
Other remedies permitted by the applicable agreement and law.

Any late fee or interest will apply only when disclosed in the applicable agreement and permitted by law.

24. CANCELLATIONS

Cancellation terms may vary by campaign.

Unless otherwise stated in the applicable proposal, insertion order, sponsorship agreement, or invoice, cancellation requests should be submitted in writing as soon as possible.

Costs already incurred for:

Production;
Creative development;
Reserved inventory;
Creator commitments;
Third-party services;
Custom materials; or
Completed advertising;

may remain payable.

25. REFUNDS

Advertising and sponsorship fees are generally non-refundable once contracted services have been substantially performed or committed, except as required by law or provided in the applicable campaign agreement.

If The Culture Media is unable to provide a material contracted deliverable, we may, as appropriate:

Provide replacement inventory;
Extend a campaign;
Provide a comparable placement;
Issue a campaign credit; or
Provide a proportional refund for the undelivered portion.

The appropriate remedy will depend on the circumstances and applicable agreement.

26. MAKE-GOOD ADVERTISING

If contracted advertising is not delivered as agreed, The Culture Media may provide replacement advertising or another reasonable “make-good.”

A make-good may include:

Additional impressions;
Additional commercial spots;
Extended campaign dates;
Replacement placement; or
Comparable promotional value.

Make-goods will be determined based on the applicable campaign.

27. IMPRESSIONS, STREAMS, AND ANALYTICS

Campaign reports may include:

Impressions;
Clicks;
Plays;
Streams;
Downloads;
Reach;
Engagement;
Conversions;
Website traffic;
Listener activity; or
Other metrics.

Some metrics may be estimates or obtained through third-party analytics providers.

Minor discrepancies between analytics platforms are normal.

Unless expressly guaranteed in writing, reported audience metrics are informational and do not constitute guaranteed results.

28. NO GUARANTEE OF RESULTS

Advertising performance depends on many factors outside our control.

The Culture Media does not guarantee:

Sales;
Leads;
Revenue;
Website traffic;
Followers;
Subscribers;
Downloads;
Streams;
Attendance;
Conversion rates;
Brand recognition;
Search rankings; or
Return on investment.

29. ESTIMATED AUDIENCE INFORMATION

Media kits, proposals, sales presentations, or other materials may contain historical or estimated audience information.

Audience size and engagement may change over time.

Unless expressly identified as a contractual guarantee, audience figures should not be interpreted as guaranteed campaign delivery.

30. EXCLUSIVITY

Advertising or sponsorship is not exclusive unless exclusivity is expressly included in a written agreement.

Without a written exclusivity provision, The Culture Media may accept advertising from competing businesses or brands.

31. CATEGORY EXCLUSIVITY

Where category exclusivity is purchased, the applicable agreement should identify:

The protected category;
The applicable Platform or program;
The geographic scope, if any; and
The exclusivity period.

Category exclusivity will not be implied.

32. ADVERTISER DESTINATION LINKS

Advertisers are responsible for websites and landing pages linked from their advertising.

Destination pages must not intentionally contain:

Malware;
Phishing;
Fraud;
Materially deceptive content; or
Unlawful products or services.

We may disable advertisements linking to unsafe destinations.

33. PRIVACY AND DATA

Advertising campaigns involving personal information must comply with applicable privacy laws.

Advertisers may not use The Culture Radio to unlawfully collect sensitive personal information.

The use of tracking pixels, cookies, tags, audience lists, or similar technologies may require prior approval.

Advertisers are responsible for their independent collection and processing of personal information.

34. EMAIL AND DIRECT MARKETING

Campaigns involving email or other direct marketing must comply with applicable marketing and privacy laws.

Advertisers may not provide unlawfully obtained contact lists for use in campaigns.

35. INTELLECTUAL PROPERTY

Advertisers retain ownership of their advertising materials.

The Culture Media retains ownership of its:

Platform;
Website design;
Radio programming;
Original graphics;
Proprietary advertising products;
Campaign concepts developed independently of advertiser materials;
Trademarks;
Logos; and
Other intellectual property.

Neither party receives ownership of the other party’s intellectual property merely because of an advertising relationship.

36. CONFIDENTIAL INFORMATION

Campaign negotiations may involve confidential business information.

Where appropriate, the parties should protect nonpublic information received during the business relationship.

This does not prevent disclosure when required by law or when information is already publicly available through no breach of an obligation.

37. PUBLICITY

Unless otherwise agreed, The Culture Media may identify an advertiser as a current or former advertising client when reasonably appropriate.

Use of detailed campaign results, testimonials, or confidential information in case studies may require additional permission where appropriate.

38. ADVERTISING REJECTION OR REMOVAL

The Culture Media reserves the right to reject, suspend, or remove advertising when reasonably necessary because:

The advertisement violates these Terms;
Required payment has not been received;
The advertisement creates a legal risk;
The advertisement creates a security risk;
Material claims appear deceptive;
Required disclosures are missing;
The advertiser materially breaches its agreement; or
Continued publication would violate applicable law.

Where practical, we may provide the advertiser an opportunity to correct the issue.

39. FORCE MAJEURE

Neither party will be responsible for delays or failures caused by circumstances reasonably beyond its control to the extent permitted by law.

Examples may include:

Natural disasters;
Severe weather;
Government actions;
Widespread internet outages;
Major hosting failures;
Labor disruptions;
War;
Terrorism;
Civil emergencies; or
Other extraordinary events.

The parties may work in good faith to reschedule affected campaign deliverables when reasonably possible.

40. INDEMNIFICATION

To the extent permitted by applicable law, the advertiser agrees to indemnify, defend, and hold harmless The Culture Media, The Culture Radio, Society Capital Group, and their applicable affiliates, officers, directors, employees, representatives, and agents from third-party claims, liabilities, damages, losses, and reasonable costs arising from:

Advertising materials supplied by the advertiser;
Materially false or misleading advertising claims;
Products or services promoted by the advertiser;
The advertiser’s infringement of intellectual property rights;
The advertiser’s violation of applicable law; or
The advertiser’s material breach of these Advertising Terms.

41. LIMITATION OF LIABILITY

To the fullest extent permitted by applicable law, The Culture Media, The Culture Radio, Society Capital Group, and their applicable affiliates will not be liable for indirect, incidental, special, consequential, exemplary, or punitive damages arising from an advertising campaign.

Unless a separate written agreement provides otherwise and to the extent permitted by law, our aggregate liability arising from a particular advertising campaign will not exceed the amount actually paid to us for the portion of that campaign giving rise to the claim.

Nothing in these Terms limits liability that cannot legally be limited.

42. INDEPENDENT BUSINESS RELATIONSHIP

An advertising or sponsorship relationship does not create:

An employment relationship;
Partnership;
Joint venture;
Franchise;
Agency relationship; or
Ownership interest.

Neither party may bind the other to an agreement unless expressly authorized in writing.

43. GOVERNING LAW

To the extent permitted by applicable law, these Advertising Terms will be governed by the laws of the State of Florida, without regard to conflict-of-law principles.

44. SEVERABILITY

If any provision of these Advertising Terms is determined to be invalid or unenforceable, the remaining provisions will continue in effect to the extent permitted by law.

45. CHANGES TO THESE TERMS

The Culture Media may update these Advertising Terms periodically to reflect changes in advertising products, Platform features, business operations, or applicable law.

The “Last Updated” date at the top identifies the most recent version.

Existing campaigns will remain subject to any campaign-specific written agreements applicable to them.

46. CONTACT INFORMATION

Questions regarding advertising and sponsorship opportunities may be directed to:

The Culture Media
Attn: Advertising & Partnerships
227 North Magnolia Avenue
Orlando, Florida 32801
United States

For legal questions concerning advertising agreements:

Email: legal@theculturemedia.com

ADVERTISER ACKNOWLEDGMENT

When advertising or sponsorship services are purchased online, the advertiser may be required to acknowledge:

By purchasing or authorizing advertising or sponsorship services, I confirm that I am authorized to act on behalf of the advertiser and that the advertising materials and claims provided are authorized, accurate to the best of my knowledge, and compliant with applicable law. I understand that advertising does not guarantee sales, audience response, editorial coverage, music airplay, positive reviews, or other business results. I agree to The Culture Media’s Advertising & Sponsorship Terms and any campaign-specific agreement applicable to my purchase.

I have read and agree to the Advertising & Sponsorship Terms.
I am authorized to purchase or approve advertising on behalf of the advertiser.
I confirm that the advertiser has the necessary rights to the advertising materials provided.

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